Santander Racing Simulator Experience
Santander has been in the F1 paddock for over a decade. A Santander simulator event at banking conferences, client appreciation dinners, or branch openings ties financial performance to racing performance in a way customers remember. Long-time F1 sponsor, previously with Ferrari and McLaren. Current sponsor of Scuderia Ferrari.
Why Santander + Racing Simulators?
Brand Synergy
Santander is already associated with speed, competition, and excellence through its F1 involvement. A racing simulator experience extends that association into a hands-on activation that guests physically experience and share on social media.
Audience Engagement
Motorsport fans are a premium demographic with high brand loyalty and spending power. A Santander-branded simulator event captures attention, drives dwell time, and creates lasting brand impressions that passive advertising cannot match.
Content Generation
Every guest who races generates shareable content — photos in the cockpit, leaderboard screenshots, and victory celebrations. A Santander logo on every frame means organic brand exposure that extends far beyond the event itself.
Turnkey Execution
SimsForHire handles everything: delivery, setup, branding, professional operation, live leaderboard, and teardown. Your Santander team focuses on guests while we run the simulator experience. 48-hour turnaround anywhere in Miami.
Event Ideas for Santander
Santander Championship Stakes
A high-stakes racing tournament where strategy matters as much as speed. Teams manage simulated budgets, choose their cars, and race for the championship — connecting financial decision-making to racing performance.
Santander Racing Challenge
Guests compete for the fastest lap on a branded full-motion simulator. Live leaderboard displays Santander branding throughout the event. Top three finishers receive prizes on a podium stage.
Santander VIP Hospitality Experience
An exclusive racing lounge for VIP guests and clients. Professional operators guide each driver through the experience while Santander branding creates an immersive premium environment.
Santander Team Building Grand Prix
Corporate teams compete in a multi-round tournament format. Qualifying, semifinals, and a grand final with Santander-branded timing screens, driver profiles, and championship trophy presentation.
Related Experiences
Featured Cars
Drive cars from these manufacturers at your Santander branded event.
Rent or Buy a Racing Simulator
SimsForHire sells and rents professional full-motion racing simulators. Rent for a one-day Santander brand activation, or purchase a simulator for permanent installation at your experience center, showroom, or hospitality venue.
Rental — Non-Motion
$1,750
per day
- ✓ Triple 39" displays
- ✓ 500+ cars, 150+ tracks
- ✓ Professional operator
- ✓ Custom Santander branding
Rental — Full-Motion
$2,750
per day
- ✓ Everything in non-motion
- ✓ Sigma Integrale motion platform
- ✓ Simucube 2 direct drive
- ✓ Heusinkveld pedals
Purchase
Custom
quote
- ✓ Full-motion or non-motion
- ✓ Permanent Santander branding
- ✓ Installation & training
- ✓ Ongoing support & maintenance
Frequently Asked Questions
Can Santander brand a racing simulator event?
How does a Santander simulator activation work?
What does a Santander racing simulator experience cost?
Can I rent AND buy simulators for Santander events?
Where in Miami can a Santander simulator event be held?
Book a Santander simulator experience
Rent or buy professional full-motion racing simulators with Santander branding. Delivered to your Miami venue in 48 hours.