PRESS & MEDIA KIT
Last updated: September 20, 2026 · Press inquiries: hello@simsforhire.com
Everything reporters, editors, and producers need to cover SimsForHire — Miami's premier racing simulator rental and sales company. Fact sheet, story angles, brand assets, and leadership bios.
Quick Facts
Paste-ready paragraph for reporters
SimsForHire is Miami's premier racing simulator rental and sales company. Since 2025 we have served 20K+ racers at 15+ events including Art Basel and F1 Miami. Headquarters: Miami, FL. Founded: 2025. Owner: Seva Kogan. Fleet: 618 cars, 153 laser-scanned tracks, up to 8 full-motion rigs deployed simultaneously.
Fact Sheet
- Company Name
- SimsForHire
- Founded
- 2025
- Headquarters
- Miami, FL
- Founder / Owner
- Seva Kogan
- Industry
- Racing Simulator Rental, Lease & Sales
- Service Area
- South Florida (free), nationwide (quoted)
- Racers Served
- 20K+
- Events Produced
- 15+
- Fleet Size
- Up to 8 rigs deployed simultaneously
- Content Library
- 618 cars · 153 laser-scanned tracks
- Notable Clients
- Art Basel, Vossen, Hard Rock private events, the largest F1 fan fest event in Miami, private dealership events, OHT private company events
- Website
- simsforhire.com
Story Angles for Reporters
Pre-built pitch hooks for editors. Use these as-is or adapt them for your beat — motorsport, corporate events, Miami business, hospitality tech, or experiential marketing.
Miami's premier racing simulator rental company quietly built South Florida's largest fleet
A look at how SimsForHire grew from a single full-motion rig in 2025 to 8 simultaneously-deployable rigs serving 15+ corporate events.
How F1 Miami's race-week activations changed the local sim racing industry
F1 Miami didn't just create demand for sim racing — it forced local vendors to professionalize. SimsForHire is the case study.
Sim racing is reshaping corporate event entertainment in 2026
Why event directors at Hard Rock, Vossen, and Art Basel-tier activations are replacing photo booths and DJ stages with full-motion racing rigs.
Art Basel's most surprising activation: motorsport meets contemporary art
Behind the scenes of the Vossen × SimsForHire installation that drew lines around the block during Miami Art Week.
The economics of sim racing as the new corporate team-building default
Why average dwell time at a sim racing activation (5–10 minutes per guest) is 10× the industry average — and why CFOs care.
From rental to lease to sale: building a complete sim racing business model
How SimsForHire layered three revenue streams — daily rentals, multi-year leases, and outright sales — onto the same hardware spec.
Behind the scenes at a high-end full-motion racing simulator deployment
The hardware, the logistics, the 4-person crew, and the 24-hour lead time that makes a SimsForHire event possible.
Brand Assets
Logos, event photography, hardware photography, and brand-color reference for editorial use. For high-resolution originals or custom requests, email hello@simsforhire.com.
Logo Pack
Wordmark, monogram, light + dark
PNG, SVG, and EPS formats.
Available on request — hello@simsforhire.com
Event Photography
F1 Miami, Art Basel, Hard Rock, DRT
Editorial-cleared event photos.
Available on request — hello@simsforhire.com
Hardware Photography
Rig glamour shots, detail shots
Full-motion and static rigs, isolated and in-context.
Available on request — hello@simsforhire.com
Brand Colors
Primary palette
Red #FF2D55 · Black #0A0A0A · White #FFFFFF
Leadership Bios
Founder & Owner
Seva Kogan
Founder and owner of SimsForHire, based in Miami, FL, since 2025. Full bio and headshot available on request.
Press Inquiries
For interview requests, fact-checks, photography, on-site access at upcoming events, or anything else editorial, contact us directly. We respond to press inquiries same-day Monday–Friday.
More Resources
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